How to Build a B2B Influencer Marketing Strategy for 2020 #infographic

How to Build a B2B Influencer Marketing Strategy for 2020 #infographic

With 49 percent of consumers relying on influencer recommendations and influencing marketing campaigns delivering an average 6-1 return, a big question many B2B marketers are now asking is, "What is the influence of B2B

 marketing?"At TopRank Marketing, we define influencer marketing as' activating internal and industry experts with committed networks to co-create mutual value content and achieve measurable business goals.' To delve deeper into what influencer marketing means for business marketers and address some of the most important questions to answer when developing a B2B marketing strategy, take a look at what influencer marketing means for business marketers.

How to Build a B2B Influencer Marketing Strategy for 2020 #infographic


infographic by: www.socialmediatoday.com

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