Online reviews of hotels have become far more important than hoteliers can suppose. There are so many variables to consider for hotels to ensure a reasonable return on investment. One such is the presence and credibility online.
Committing to reviewing hotel websites with your hotel customers shows you're active & willing to hear good feedback for your hotel as well as resolve any negative experiences. If your user profile is positive or negative, a well-managed account can become a center stage of additional marketing strategy for your hotel and customer service experience.
infographic by: www.maidenstride.com
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